MBU names new Vice President for Enrollment, Marketing and University Communications
Missouri Baptist University President Dr. Keith Ross has named Bryce Chapman vice president for enrollment, marketing and university communications.
In this new position, Chapman will join the president’s cabinet and lead the initiative to fully align enrollment, marketing and communication efforts, creating a cohesive and compelling brand experience for prospective students. In addition to marketing and University communications, Chapman now oversees undergraduate main campus, graduate and online enrollment.
Previously, he served as the associate vice president of university communications and marketing at Missouri Baptist University. In this role, Chapman initiated a rebrand of the University, introducing the University’s brand expression “Shine On,” and was instrumental in launching MBU Online. Since the launch of MBU Online, students can earn more than nine undergraduate and 13 graduate degrees completely online.
Chapman holds an M.A. in Media Communication from Webster University and a B.A. in Technical Journalism from Colorado State University.